Believe it or not YouTube is the second largest search engine next to Google Search! And without doubt the top site for video content with 2 billion views each month and 1 billion users, it really is a juggernaut of a social media channel. Recent 2013 statistics have shown the power of You Tube videos as viewers watch more than 4 billion hours of video each and every month!
It really doesn’t matter what you sell or what area of B2B business you are in, if there is even the slightest chance a video will help your customers and teach someone (even if it is just about what you do), should you not already be making it? We think so.