E-mail marketing – a perfect tool?

E-mail marketing – a perfect tool? An average Internet user receives each day between 10 and 80 emails. Emails from mailing lists are a big part of this numbers. This is because of the e-mail marketing which is the most common method of promoting a brand and selling products. What

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Is inbound marketing beneficial?

Is inbound marketing beneficial? The world around us keeps changing. Customers are more conscious of their needs and are looking for offers in different way than they used to few years ago. That’s why all marketing actions should be matched to their expectations. Aggressive advertising is not the right way

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Why My Shop Have No Sales?

Why my shop have no sales? Main issues and simple solutions. Your shop is high in Google search ranking, you support it with AdWords campaigns, you have a lot of traffic, but not many sales. Why is this happening? It is quite likely that in the course of shopping the

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Content marketing: you are doing it wrong!

Content marketing: you are doing it wrong! Running content campaigns is not easy and its worth knowing where you might trip. Some people are so stubborn in pursuit of the failure that a normal person have no other choice than to stand and watch as they fall. There are few

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Pogo’s Predictions for Digital Marketing in 2015

Digital marketing is growing faster than any of us could have imagined! With so many incredible developments, we here at Pogo have turned our excellent digital marketing masterminds onto the case to give you our predictions for digital marketing in 2015. Big data will become bigger Big data, if you’re unfamiliar with

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Top Tips: How To Manage Your Online Reputation

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that you’ll do things differently”. Wise words from Warren Buffet, and relevant to today’s blog. That’s right, we’ll be going into detail about online reputation, both why it’s important and how to

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