It is often thought that the average CTR of banner advertising is 2.1%, while that might not sound like an awful lot of clicks it will all depend on where the banner is placed. If it is located on a DIY tool review blog and you sell DIY  tolls then you are surly going to do a lot better! So for me placement is always key to success.

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Pogo Digital

Digital Marketing Services at Pogo Digital Marketing

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